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Imagen YouTube hará que sus shows originales sean gratuitos 15 JUL 2024

Forecasts

Content Spend: YouTube will rank second in 2024, after Disney

According to Ampere Analysis, at nearly $20 billion, YouTube’s content spend this year will be greater than any VOD-first player.
USA: 42% of SVOD consumers are "resubscribers" 8 JUL 2024

Trends

USA: 42% of SVOD consumers are "resubscribers"

A research by Ampere Analysis showed that 42% of U.S. streaming subscribers who "regularly subscribe, cancel and resubscribe".
Globo signs deal with Vix for AVOD rights distribution 2 JUL 2024

Deals

Globo signs deal with Vix for AVOD rights distribution

The partnership is the most recent within the company's international strategy in this business model. With a partnership that began in 2021, the deal provides for the renewal of the AVOD catalog with distribution to the United States and Latin America (except Brazil). 
SVOD: consumers prefer bundles, beacuse of the price and content 27 JUN 2024

Trends

SVOD: consumers prefer bundles, beacuse of the price and content

A study by Hub Intel revealed that more than a third of users are more likely to cancel a single SVOD over a bundle, due to their better economic and content offers.
The CEE region, an evolving and challenging region 26 JUN 2024

Markets

The CEE region, an evolving and challenging region

The region faces new business trends and consumer shifts, where the linear TV business still has a predominant role and SVOD subscriptions taking a strategic role in the partnerships landscape.