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The international distributor announced a deal for the thriller with BritBox in the U.S. and Canada, as well as deals in Ireland, the Netherlands, Croatia, Slovenia, Bosnia and Herzegovina, Serbia, North Macedonia, Montenegro and Bulgaria.

The executive will be responsible for selling Cineflix Rights’ growing slate of scripted and factual content to buyers across the US, English-speaking Canada, and pan-regional SVOD platforms.

"The Upside Down River" was selected in the WIP section, "Dounia The Great White North" will have an outdoor screening, and "Hola Frida" will feature a performance by French singer Olivia Ruiz.

The drama, which delves into the life of Franz Kafka, has been sold to North America, France, Benelux, Spain, Italy, Turkey, former Yugoslavia, Taiwan and Australia.

The Over-The-Top video streaming market in the Middle East and North Africa (MENA) region experienced robust growth in 2023, with Omdia data reporting a 13% increase across the region and revenues exceeding $1 billion.