Banijay announced that Mastiff TV Denmark, part of Banijay Nordic, will adapt “Starstruck” for DR1, marking the fourth deal for the hit studio entertainment format.
As many as 3 million SVOD subscriptions in the Nordics are currently accessed using another household’s subscription, according to Mediavision's latest analysis of the Nordic TV and streaming market.
The appetite for Nordic content is increasing during the holidays, although the demand for local content is higher than the supply, according to Mediavision.
The number of digital media subscriptions per household in the Nordic media market has grown to new record levels during the fall of 2022, according to Mediavision.