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YouTube and Nielsen expand their partnership to add co-viewing metrics 18 APR 2022

Ad Sales

YouTube and Nielsen expand their partnership to add co-viewing metrics

YouTube and Nielsen have reinforced their partnership to add co-viewing metrics to account for multiple viewers watching YouTube TV and YouTube on connected TV (CTV).
Pantaya debuts on YouTube TV as Premium Add-on 7 OCT 2021

Streaming

Pantaya debuts on YouTube TV as Premium Add-on

The service, priced at $5.99 per month on the platform, will offer numerous world-class original titles from partnering production company, Pantelion, as well as other titles from major producers and distributors.
Univision launches on YouTube TV 15 SEP 2021

Free TV

Univision launches on YouTube TV

Univision, UniMás and Galavisión are all set to be available on the platform. Additionally, subscribers in the top Hispanic markets, including Los Angeles, New York, Miami, Houston, Dallas and Chicago, among others, also now have a new way to access Univision and UniMás’ local news, weather and programming.
YOUTUBE TV HAD ITS SLOWEST QUARTER IN RECENT YEARS 28 MAY 2021

Streaming

YOUTUBE TV HAD ITS SLOWEST QUARTER IN RECENT YEARS

Despite adding approximately 3 million subscribers, the outlet lost a combined 241,000 subscribers, leaving it with a total 11.75 million subscribers at the end of the first quarter.
YOUTUBE TV REACHES 3 MILLION PAID SUBSCRIBERS 2 NOV 2020

Streaming

YOUTUBE TV REACHES 3 MILLION PAID SUBSCRIBERS

Finishing its third quarter off with 3.4 million paid subscribers, the service increased its price from USD 50 to USD 65 per month.