According to Ampere Analysis, The Jake Paul vs. Mike Tyson event leveraged the streamer's gross additions to nearly 2% the size of the company's domestic subscriber base over the 48 hours around the fight.
New forecast by Ampere Analysis possitions tackling password sharing, ad tiers and international growth to help generate almost $0.2 trillion in 2029 from paid subs and ads.
Ampere Analysis reported an 11% increase in brand spending on sponsorship over the past three seasons, with the football sponsorship market now worth a total of $745 million across various leagues.