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Warner Bros. Int. Television Production sets new leadership in Italy 2 JUL 2025

Production

Warner Bros. Int. Television Production sets new leadership in Italy

Pierangelo Marano, Max Giammarrusti, and Nicolás de las Peñas join Warner Bros. International Television Production Italia to drive creative strategy, production and operational delivery in key international market.
Authentic LGBTQIA+ representation drives consumer loyalty and demands corporate accountability 30 JUN 2025

Markets

Authentic LGBTQIA+ representation drives consumer loyalty and demands corporate accountability

59% of LGBTQIA+ consumers say they’re more likely to buy from brands that publicly support the community, while 40% prioritize working for purpose-driven organizations.
PwC Consulting and Parrot Analytics partner to drive data-led growth in Media & Entertainment 27 JUN 2025

Markets

PwC Consulting and Parrot Analytics partner to drive data-led growth in Media & Entertainment

Uniting PwC Consulting LLC’s advisory expertise with Parrot Analytics’ advanced entertainment analytics, streaming economics, and IP valuation capabilities, this collaboration marks the beginning of a new era in decision-making for the global expansion of content.
Banijay Branded Entertainment and And So Production Form Strategic Alliance 26 JUN 2025

Deals

Banijay Branded Entertainment and And So Production Form Strategic Alliance

Banijay Entertainment’s branded division aligns with brand production specialists to drive premium branded storytelling. And So Production specialises in commercials, films, and fashion shoots across the UK and France. Its recent clients include luxury French footwear brand Manfield.
USA: Bundles over loyalty, families drive spend but not stickiness 26 JUN 2025

Markets

USA: Bundles over loyalty, families drive spend but not stickiness

Millennial and Gen Z parents now subscribe to more SVODs and spend over $100 monthly on TV services, but their willingness to cancel undercuts traditional assumptions about kid-driven bundle loyalty.