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Viaplay strengthens its position through targeted content, pricing strategies, and key partnerships. The company prioritizes sustainable growth, operational efficiency, and long-term value creation.

This year the pitch sessions continue to be a cornerstone of Mifa’s agenda, with a record 917 project submissions from 92 countries. Major studios like Netflix, Warner Bros. Discovery, Riot Games, and LAIKA will lead Studio Focus presentations, while companies such as Pixar, Epic Games, and Autodesk will host technical demos.

WildBrain enters renegotiations with IoM Media following Bell’s decision to drop its Canadian kids' channels, prompting strategic adjustments to the planned sale. The move aligns with WildBrain’s broader plan to streamline operations and focus on global franchise growth.

The CEO of Graffiti Studio specifies the ingredients that make the company different, gives his opinion about AI disruption, and anticipates the next markets they will be attending.

This investment fund has a target size of €100 million and focuses on companies active in the production, distribution and broadcasting of audiovisual content.