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The rollout will be in a move that expands the iconic brand to free ad-supported services worldwide for the first time. The title will launch on Samsung TV Plus in the coming weeks, before rolling out on LG Channels, Plex, Rakuten TV and TCL across 29 territories this summer including the UK, US, Canada, Australia, New Zealand, as well as South Korea, India, France, Italy, Spain, Brazil and Mexico.

Impresa will be responsible for all of Rakuten Advertising CTV inventory in Portugal. Continente and Unilever are the first advertisers to inaugurate the partnership.

The three curated channels included in the launch are Inside Crime, Mystery TV, and World War TV.

Rakuten TV, one of Europe’s leading streaming platforms, announced at MIPTV’s FAST Summit the launch of new owned and operated FAST channels.

Cristian Liarte, Head of Original Content at Rakuten TV, describes the company’s content strategy and emphasizes the importance of original shows.