Thierry Lachkar, CEO of ITV Studios France, and Céline Roux, COO of ITV Studios France, are taking on additional roles as President and COO of Tetra Media Studio, respectively.
Telemundo's soccer viewership of the Paris Olympics surpass Tokyo 2021 by +48% and 291% respectively. Telemundo confirmed a Total Audience Delivery average of 272 thousand viewers, up 35% from Tokyo.
The company unveiled the hiring of Alex Aussem, Christoph von Hunnius and Andreas Wolf as Creative Director, Client Service Director and Creative Digital Director, respectively.
The Head of Branded Entertainment Business Development at Banijay talked with Señal News about the evolution of branded content in the industry and how it has lifted its value.