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USA: Sports rights spend reached $30.5 billion 27 AUG 2025

Markets

USA: Sports rights spend reached $30.5 billion

Sports rights now account for 14% of total TV revenue, underlining the premium value of live sport as broadcasters battle for subscribers and viewer loyalty.
Parrot Analytics launched "Sports Demand," Powering the Future of Sports Analytics 26 AUG 2025

Markets

Parrot Analytics launched "Sports Demand," Powering the Future of Sports Analytics

Built on Parrot Analytics’ demand measurement technology, the tool delivers actionable insights to rights holders, teams, broadcasters, streamers, and sponsors.
FAST business: live content emerges as a growth engine 22 AUG 2025

Markets

FAST business: live content emerges as a growth engine

Amagi’s 15th Global FAST Report shows 84% of managed live events were sports in Q1 2025, with 67% of U.S. viewers streaming live events and 47% willing to trial paid services if offered a free live event.
Yahoo Sports launched its first FAST Channel, Yahoo Sports Network 21 AUG 2025

Streaming

Yahoo Sports launched its first FAST Channel, Yahoo Sports Network

The newly launched “Yahoo Sports Network” delivers over 60 hours of weekly original programming, available across LG Channels, Sling Freestream, and soon on Samsung TV Plus, Amazon Fire TV, Fubo, Plex, Prime Video, and The Roku Channel.
Latin American Sports and AYM HD networks to broadcast 14 Mexico’s second division teams in the USA 20 AUG 2025

Programmers

Latin American Sports and AYM HD networks to broadcast 14 Mexico’s second division teams in the USA

Exclusively distributed in the U.S. by Thema America, both networks will provide a single destination for live regular-season matches, playoff action, and the championship final, all in HD on major providers.