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As part of the deal, adidas will supply apparel, footwear and accessories for the Sky Sports Golf presenters, commentators and crew during live broadcasts and at all Sky Sports events.

The deal has GoQuest Media licensing Amuz Distribution’s catalog in Asia, Oceania, MENA, and non-French Speaking African Territories while Amuz will represent some GoQuest titles in Canada and the U.S.

The company has aligned with software, insights, and data company, Launchmetrics, and Banijay Iberia’s creative agency IMA, to offer clients 360 production, marketing, and measurement services.

Total ITV Studios Q1 revenue was down 16%, reflecting the phasing of deliveries and the expected impact of the US writers’ and actors’ strike, while total ITV Studios revenue for FY24 is expected to be broadly flat.

The collective French film festival workers stated that the two central issues around this are inadequate pay and exclusion from France's unemployment insurance program for entertainment workers.