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The two executives will discuss insights, experiences and multiple perspectives of the two Latin American production companies.

The VP of Product at Gracenote, the content solutions business unit of Nielsen, highlights the need for video services of connecting the right viewer to the right program at the right time, to improve their user experiences.

The changes were made following the decision of Pam Lifford, President of Global Brands, Franchises, and Experiences to step back from her role to focus on her family member’s healthcare needs.

Müge Akar, Head of Sales Europe, Asia & Africa at ATV, has been promoted to Head of Sales, Global Distribution. In this new role, the executive will be leading the experienced ATV sales team for all territories.

Over the five days, the Roman market will feature 5 content showcases, 4 pitching forums, more than 60 market screenings and film presentations, 9 awards, 5 immersive experiences, an ultra-tech hall, 2 live podcasts and over 120 selected projects.