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The data comes from the Xumo 2024 FAST Report, which reveals shifting habits toward free and easy streaming. It collected responses from 4,000 U.S. adults among varied age, gender and ethnicity groups between the third quarter of 2023 to the first quarter of 2024.

According to data from Antenna, 51% of streaming platform’s gross additions came from their ad-supported options, with this number rising to 54% in the first quarter of 2024.

The new multi-year agreement will see ad-Supported Paramount+ Essential and BET+ Essential Included in Spectrum Video Packages at No Additional Cost to Customers, as well as Paramount's DTC products available for purchase by Charter’s internet-only customers.

According to data provided by the Atmedia index research, a quarter of users of paid video-on-demand (SVOD) services in the Czech Republic use shared passwords to access content.

It´s the first FAST Channel exclusively curated to celebrate the situation comedies that dominated primetime TV in the iconic eighties. The channel, which debuts on global streaming media platform Plex, will roll out across other streaming platforms including Free Movies Plus and Anoki in the second quarter 2024.