The channel marks the debut of the popular entertainment show on advertising-supported streaming TV in the UK, giving advertisers a unique opportunity to appear alongside the BAFTA-winning show.
Sophie "Kido" Prigent, Head of Distribution at HARI, explains the strategy behind popular IPs like "Grizzy and The Lemmings" and "Mystery Lane" and reveals the new projects for this year.
Viewers of the popular programme will be able to scan an onscreen QR and walk around the interactive and immersive 3D home to touch, explore and purchase the products they are watching on TV.
The new agreement will make the series available to millions of viewers across the entire globe, well beyond its current reach in China, South Korea, and Southeast Asia.