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The former HBO CEO, who departed the premium cable network in February after a three-decade run, is in advanced discussions to sign an exclusive production pact with Apple TV+. A deal is expected to close before the end of the year.

Apple executive is leaving his post as Head of Current Scripted Programming and Documentary and Unscripted amid a restructuring of the executive ranks at its streaming platform.

Facebook, Apple, Amazon, Netflix and Google brace for the arrival of Disney, Apple, HBO, Discovery and NBC in the global battle for direct-to-consumer video supremacy.

Apple’s long-awaited streaming video service went live early on Friday morning, with an original line-up of content that includes fewer than 10 programs coming Friday and a total of 15 in the initial slate.

In its latest research, Parrot Analytics found that the upcoming Apple TV+ shows are well ahead of the audience demand average across all TV shows in the United States over the same time period.