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Parrot IQ, a new data-driven consultancy for entertainment and media companies 20 MAR 2024

Apps

Parrot IQ, a new data-driven consultancy for entertainment and media companies

It will be led by Parrot Analytics executives Alejandro Rojas and Julia Alexander. The development has various applications, from analyzing regional trends to informing direct-to-consumer strategies, to ongoing analyses of competitive dynamics, content evolution, and audience behavior shifts.
Will Keenan, Former Digital Exec at Endemol Shine, named CRO at Coy Creator 18 MAR 2024

Deals

Will Keenan, Former Digital Exec at Endemol Shine, named CRO at Coy Creator

It´s a new white Label, talent-oriented business accelerator and brings-elite-creators to company. Keenan will lead Coy Creator’s overall business, strategic partnerships, and talent relations initiatives.
Blu Digital Group opened new Montreal operations 15 MAR 2024

Production

Blu Digital Group opened new Montreal operations

The group's latest endeavors aim to provide an extensive range of services customized to fulfill the needs of the Canadian market.
Apollo Global Management explores Paramount Global takeover 13 MAR 2024

Deals

Apollo Global Management explores Paramount Global takeover

The private equity firm is allegedly in talks to acquire the entire of Paramount's assets, however it may also look to bid on specific assets within the conglomerate.
Streamers struggle to find identity with consumers 13 MAR 2024

Digital

Streamers struggle to find identity with consumers

A study by Hub revealed that, while users know the streaming services, almost 50% of them cannot explain what makes each unique.