Search results for ad-supported
29 JAN 2025
Markets
UK: 1 in 3 new paid SVOD subscribers chose ad supported tiers
Kantar's "Worldpanel’s Q4 2024 Entertainment on Demand" data on the British streaming market reveals a significant shift towards ad-supported streaming options, with a surge in Prime subscriptions driven by seasonal shopping.
14 JAN 2025
Forecasts
Netflix to achieve the fastest digital ad revenue growth this year
Emarketer predicts Netflix’s ad-supported video-on-demand will grow 43.0% in 2025, reaching $2.07 billion.
9 JAN 2025
Streaming
Disney Advertising reported 157 million global ad-supported monthly active users
These numbers include users across Disney+, Hulu and ESPN+.
9 DEC 2024
Streaming
Sky and Warner seales a new distribution and bundle deal for the UK & Ireland
The new agreement will feature the ad-supported version of Max as part of the Sky bundle at no additional cost when it debuts in the UK and Ireland in early 2026.
13 NOV 2024
Markets
Sweden: streaming industry booms with rise in affordable HVOD options
In the recently concluded third quarter, there were 600,000 new streaming subscriptions compared to last year. The primary driver of this growth is the introduction of more affordable, ad-supported subscription options.