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Renowned for dramas that have traveled worldwide, Tims&B's Director of International Operations explains the Turkish production company's focus on expanding into linear TV and streaming platforms.

The traditional boundaries between video services are blurring, with pay TV services now offering FAST channels, SVOD platforms introducing ad-supported tiers, and FAST services seamlessly blending linear channels with AVOD content.

S&P Global analyzed that linear TV's decline in the U.S. is irreversible, but no immediate cliff exists. The company expects the decline will be steady and take years to reach its conclusion.

Nielsen revealed that CTV now reaches 77% of U.S. viewers weekly, surpassing the 68% reach of linear TV.

The launch of the K-POP by CJ ENM channel marks the first instalment of Korean content on Samsung’s European streaming service. Available exclusively for free on Samsung TV Plus, this new linear channel offers music videos, concert footage, and interviews with some of K-pop’s biggest stars.