The streaming platform achieved a 35% increase year on year, thanks to a combination of big hitting drama and reality commissions, as well as strong performances from the soaps.
The yet-to-be-named label will focus on scalable, returning competitive formats and integrate the portfolios of Potato and 12 Yard, as ITV Studios ramps up investment in globally marketable unscripted IP.
He will lead a team responsible for the design, implementation, and support of technology solutions that enable ITV Studios to produce and deliver world-class content efficiently and effectively.
Produced by MultiStory Media, the 1x60’ film features exclusive insights from Dr Graham Hill as Christian Brueckner’s potential release approaches, airing in September on ITV1, ITVX, STV and STV Player with ITV Studios handling global distribution.
The July “Taste of Disney+/ITVX” initiative enables Disney+ to reach 26% more UK internet viewers, while ITVX gains an additional 14%, delivering expanded exposure to each other’s flagship shows at no extra cost—covering 40% of households overall.