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Content Americas 2025: TikTok and YouTube dominate video platforms for Millennials and Gen Z in the USA 21 JAN 2025

Trends

Content Americas 2025: TikTok and YouTube dominate video platforms for Millennials and Gen Z in the USA

Omdia’s latest consumer survey revealed TikTok surpassed 1.9 billion monthly active users globally, including 145 million MAUs in the USA, and amassed $63.3 billion (including China) in video revenues.
Netflix sets a high bar for 2025 with a record-breaking 2024 21 JAN 2025

Trends

Netflix sets a high bar for 2025 with a record-breaking 2024

Data from Parrot Analytics revealed the streamer achieved an 83% share price increase, its highest since 2015.
IMDb Founder Col Needham steps down as CEO, COO Nikki Santoro to take on the role 21 JAN 2025

Corporate Moves

IMDb Founder Col Needham steps down as CEO, COO Nikki Santoro to take on the role

After 35 years as CEO, Needham will step into the role of executive chair, where he will offer strategic guidance, advise on key initiatives, and act as a global ambassador for IMDb.
Viaplay Content Distribution secured international rights for “Vanguard” 21 JAN 2025

Distribution

Viaplay Content Distribution secured international rights for “Vanguard”

The series is set to premiere in 2025 across the Nordics on SVT, NRK, DR, YLE, and RUV, with additional co-production partners ZDF, NPO, and VRT.
Content Americas 2025: Inter Medya unveiled “Heartstrings” 21 JAN 2025

Production

Content Americas 2025: Inter Medya unveiled “Heartstrings”

The series is still under development entirely by a Turkish creative team.