Search results for mvpd
10 FEB 2021
Data
LIVE SPORTS, THE CHURN ANTIDOTE FOR THE PAY TV INDUSTRY IN THE US
Churn rates for OTT and vMVPD services dropped as consumers shift to online video sources for their entertainment. The announcement serves as one of Parks Associate's topics for the fourth annual Future of Video: OTT, Pay TV, and Digital Media.
1 FEB 2021
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43% OF US HOUSEHOLDS PROJECTED TO SHIFT TO VMVPD IN THE NEXT YEAR
17% of vMVPD subscribers switched from traditional pay-TV within the last twelve months. vMVPD subscriber growth was waning, with some vMVPDs posting continued losses before it was affected by the Covid-19 pandemic.
10 DEC 2020
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NEARLY 1 OUT OF 10 US BROADBAND HOUSEHOLDS CANCEL OTT SERVICES AMID PANDEMIC
With the figure equating to 8%, most cancellations resulted from sports programming cancellations. Churn rates have declined to 38% from 46% last year among OTT video services and vMVPDs dropped from 84% in 2019 to just under 50%.
9 DEC 2020
Trade Shows
NATPE FOCUSES ON THE ROLE OF MVPDS ON THE CONTENT DISTRIBUTION ECOSYSTEM
In addition to forming a soon to be named MVPD committee and conducting special MVPD-focused keynotes and sessions during the NATPE Virtual Miami conference in January (19-21), there is a kickoff event planned for December 15.
15 OCT 2020
Data
58 MILLION US HOUSEHOLDS PROJECTED TO BE MVPD SERVICE-FREE BY 2025
As a result of accelerated chord-cutting, pay-TV services will lose 36% of their 2020 subscriber base. Less than half of total U.S. broadband households will have ties with multi-channel providing services.