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This adaption is also the first time one of All3Media International’s scripted formats will be produced in Sub Saharan Africa. Originally produced in the UK by Two Brothers Pictures for ITV, 15 versions of "Liar" have been commissioned internationally.

ITV has launched five new themed YouTube channels and begun uploading full episodes of shows like "Victoria" and "Deal or No Deal" across its digital network. According to Ampere, the shift marks a strategic move toward long-form content, with full episodes now dominating ITV’s YouTube output since February 2025.

One of the world’s best-loved detective dramas – still active in nearly 200 territories –set to return with four new feature-length mysteries.

To be shot in English, the six-hours fantasy period drama will be produced by Picomedia, Intaglio Films in co-production with Beta Film. World sales will be handled by Beta Film and ZDF Studios.

The licensing of the Emmy-nominated drama "Safir" and the two seasons of "Street Birds" marks a significant expansion of ATV’s international reach.