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AMAZON LAUNCHES A NEW SPORTS CATEGORY ON TWITCH 24 JUL 2020

Streaming

AMAZON LAUNCHES A NEW SPORTS CATEGORY ON TWITCH

Twitch launches a new sports category as Amazon pushes for sports dominance. The new sports category on Twitch comes just weeks after Amazon streamed Premier League soccer free on platform for the first time.
NFL AND AMAZON RENEW, EXPAND STREAMING PARTNERSHIP  30 APR 2020

Streaming

NFL AND AMAZON RENEW, EXPAND STREAMING PARTNERSHIP

In 2019, "Thursday Night Football" reached an average of 15.4 million viewers across all the networks it was featured in, 4% more than 2018. This year, it will become available on Amazon Prime Video and Twitch to more than 150 million paid Prime members worldwide, in more than 200 countries and territories.
TWITCH WILL REACH 40 MILLION TELEVIDERS PER MONTH IN THE UNITED STATES DURING 2021 6 MAR 2020

Digital

TWITCH WILL REACH 40 MILLION TELEVIDERS PER MONTH IN THE UNITED STATES DURING 2021

According to eMarketer, Amazon's streaming video platform exceeded 40 million monthly viewers. This would capture 15.5% of digital video viewers in the US market.