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USA and Canada: Prime Video has the lowest churn rate at 8%, while Discovery+ is nearly at 43% 31 MAY 2024

Markets

USA and Canada: Prime Video has the lowest churn rate at 8%, while Discovery+ is nearly at 43%

Research by Parks Associates reported that Prime Video has held the lowest churn rate for the last two years, although Netflix continues to reduce churn by adding more tiers of service and syndicated content.
USA: Ad-supported plans to leverage SVOD growth 31 MAY 2024

Trends

USA: Ad-supported plans to leverage SVOD growth

A study by Hub TV revealed that 18% of total users subscribe to only ad-supported services, showing an increase from 2023 of over 100%.
Venu Sports is expected to generate a major impact in the sports streaming sector 30 MAY 2024

Streaming

Venu Sports is expected to generate a major impact in the sports streaming sector

A research by Horowitz Research revealed that over 4 in 10 sports viewers are likely to subscribe to the new streaming service once it is available.
ITV commissions espionage thriller  "Secret Service" 29 MAY 2024

Production

ITV commissions espionage thriller "Secret Service"

It´s written by Tom Bradby and Jemma Kennedy, adapted from the bestselling novel from Tom Bradby and produced by award-winning Potboiler Productions. All3Media International will handle global distribution.
Subscription services turn to bundling and partnerships to drive acquisition and retention 27 MAY 2024

Trends

Subscription services turn to bundling and partnerships to drive acquisition and retention

According to data from Parks Associates, streaming bundles provide a 22-point boost to NPS for internet service providers.