UK - Latest news Search results for UK

UK football scored most international sponsorship investment 5 AUG 2024

Markets

UK football scored most international sponsorship investment

According to Ampere Analysis, the Premier League’s global fan base has led more international brands to invest than any other major domestic league.
UK: less than half of Generation Z watch broadcast TV 31 JUL 2024

Trends

UK: less than half of Generation Z watch broadcast TV

Just 48% of young adults tuned in during an average week last year, compared with 76% just five years before (2018), according to Ofcom's annual Media Nations report. The document also says 34% of time spent watching YouTube at home is now on a TV set, up from 29% in 2022. This increases to 45% among children aged 4 to15 – up from 36% in 2022.
UK: half of screen industry workers remain out of work 30 JUL 2024

Markets

UK: half of screen industry workers remain out of work

The numbers come from a survey conducted by Bectu, the UK’s trade union for the creative industries, which surveyed more than 2,300 film and TV workers from across the UK. Following a February 2024 survey which found that 68% were not currently working, the latest survey indicates a slow and small recovery as work in some areas picks up, although very few are benefitting. 
Sky UK customers consumed 2bn hours in the first half of 2024 30 JUL 2024

Trends

Sky UK customers consumed 2bn hours in the first half of 2024

Sky’s “The Attention Index” also revealed that Sky News broadcasts reached an audience of 15 million viewers, while Sky Broadband customers consumed over 19 billion GB of data.
UK advertising spend reached £9.2bn in Q1 2024 29 JUL 2024

Forecasts

UK advertising spend reached £9.2bn in Q1 2024

Advertising Association/WARC Expenditure report forecasted a £9.7bn spend for Q2 following Men’s Euros and snap General Election, with FY 2024 forecast up 7.7% to £39.4bn.