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USA: 87% of CTV users typically watch the Super Bowl 23 SEP 2024

Trends

USA: 87% of CTV users typically watch the Super Bowl

A new report by LG Ad Solutions provided insights into how Super Bowl audiences consume content, their engagement levels, and the advertising opportunities that come with this highly anticipated event.
GMA Network consolidates as a digital leader in the Philippines and Southeast Asia 23 SEP 2024

Operators

GMA Network consolidates as a digital leader in the Philippines and Southeast Asia

GMA Network secured the 20th spot on the Tubular Worldwide Leaderboard for Media and Entertainment Properties.
USA: 71% of Asian Americans prefer streaming over traditional TV 19 SEP 2024

Trends

USA: 71% of Asian Americans prefer streaming over traditional TV

A new report by LG Ad Solutions explores the CTV viewing habits of Asian-American audiences, highlighting their preferences and how brands can better engage this demographic through relevant content and advertising strategies.
MIA Market to celebrate its historic tenth edition in Rome 19 SEP 2024

Trade Shows

MIA Market to celebrate its historic tenth edition in Rome

In these 10 years, over 100 audiovisual works have been produced after their participation in MIA Co-production market. This year the market will take place from 14th to 18th October.
Max boosted its unscripted production in Europe 18 SEP 2024

Streaming

Max boosted its unscripted production in Europe

A new research by Ampere shows Documentary and Reality titles are particularly strongly represented on the platform, accounting for over 40% of distinct titles available in July 2024.