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Mukpuddy Animation, Sphere Animation and Cantilever Media have teamed up to produce the brand-new kids’ series starring Miriam Margolyes OBE.

The co-production between Zodiak Kids & Family France and Pingo Entertainment was acquired by POP in the UK and WildBrain’s Family Channel in Canada.

The new Keith Chapman Series is produced by iQIYI in collaboration with WildBrain as Animation Supervisor.

The deals, which include a brand-new e-commerce site, new apparel ranges from Dolls Kill, multiple fan-focused activations, location-based events in China and a previously announced global partnership with leading lifestyle retailer Miniso, will be discussed during the Brand Licensing Europe in London, scheduled to take place from 4-6 October, and the China Licensing Expo in Shanghai 17-19 October.

The launch follows the agency’s recent expansion across APAC, including new offices across Seoul, Taipei, Manila, Bangkok, Mumbai and Singapore. In correlation with the launch, new China deals brokered for "Peanuts," "Teletubbies" and "In the Night Garden."