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Blue Ant Media expanded Media Pulse with senior promotion and key hires 5 SEP 2024

Corporate Moves

Blue Ant Media expanded Media Pulse with senior promotion and key hires

Deborah Gurofsky was elevated to SVP & Managing Director of Media Pulse, while Taylor Farmer and Asha Chohan have been appointed to senior roles on the team: Director of Programmatic Revenue & Operations and Account Director, respectively.
ITV announced a new leadership structure for Tetra Media Studio 3 SEP 2024

Corporate Moves

ITV announced a new leadership structure for Tetra Media Studio

Thierry Lachkar, CEO of ITV Studios France, and Céline Roux, COO of ITV Studios France, are taking on additional roles as President and COO of Tetra Media Studio, respectively.
Soccer tournament in Paris Olympic games reach high ratings in Telemundo 7 AUG 2024

Programmers

Soccer tournament in Paris Olympic games reach high ratings in Telemundo

Telemundo's soccer viewership of the Paris Olympics surpass Tokyo 2021 by +48% and 291% respectively. Telemundo confirmed a Total Audience Delivery average of 272 thousand viewers, up 35% from Tokyo.
Banijay Media Germany expanded its Branded Entertainment unit 17 JUL 2024

Corporate Moves

Banijay Media Germany expanded its Branded Entertainment unit

The company unveiled the hiring of Alex Aussem, Christoph von Hunnius and Andreas Wolf as Creative Director, Client Service Director and Creative Digital Director, respectively.
Carlotta Rossi Spencer: “People are starting to respect the concept of branded content” 5 JUL 2024

Interviews

Carlotta Rossi Spencer: “People are starting to respect the concept of branded content”

The Head of Branded Entertainment Business Development at Banijay talked with Señal News about the evolution of branded content in the industry and how it has lifted its value.