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The MMA franchise has amassed over 5.2 million television minutes viewed and 3 million impressions on YouTube in just five events, following its pivot from linear distribution after reaching 1 billion minutes viewed on Univision in 2023.

Nielsen’s “Media Distributor Gauge” confirms YouTube leads in TV streaming minutes, with 87% of viewers using the platform and half regularly watching on televisions, according to Hub’s “TV Advertising: Fact vs. Fiction.”

20 years since the show first launched, the new season premieres on 22 August on the Okoo platform, and on 27 August on France 4 (France Télévisions).

The two-part 60-minute boxset revisits the notorious 1985 Whitehouse Farm murders, featuring exclusive testimony and international distribution by Sphere Abacus.

Adapted from Sarah Vaughan’s bestselling novel and produced by Roughcut Television and Fremantle, the psychological drama premiered on Paramount+ in the UK and Ireland and will roll out on HBO Max in Spain, Portugal, the Netherlands, France, and Belgium.