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France\ 3 FEB 2023

Data

France's Salto SVOD shutdown: A premature decision?

In its latest report, Ampere Analysis analyzed the reasons why French subscription video-on-demand service Salto is likely to close, a little over two years after launching, affecting roughly 850.000 subscribers.
AVOD finds an increasingly receptive audience 2 DEC 2022

Data

AVOD finds an increasingly receptive audience

Deloitte Global predicts that, by the end of 2023, approaching two-thirds of consumers in developed countries will use at least one advertising video-on-demand (AVOD) service monthly—a 5% increase over the prior year.
Netflix remains as the most downloaded SVOD platform app 9 SEP 2022

Apps

Netflix remains as the most downloaded SVOD platform app

Netflix outpaced other leading subscription-based video-on-demand services in mobile app installs between May and July this year, according to a new InMobi analysis of first-party North American mobile user data.
BARB is looking to extend its reporting to include video-sharing platforms 7 SEP 2022

Data

BARB is looking to extend its reporting to include video-sharing platforms

BARB has commissioned an industry consultation on extending its reporting to include all television and television-like content on video-sharing platforms.
What is the profile of the PVOD consumer after the pandemic? 5 SEP 2022

Data

What is the profile of the PVOD consumer after the pandemic?

Premium video-on-demand users tend to be younger and from higher-income households, with specific interests within the media sector, according to Morning Consult’s latest report.