83% of the gamers use mobile and other devices, 88% play on PC and other devices and 87% opt for console and other devices, according to Ampere Analysis’ “Understanding the multi-platform gamer in Western markets” webinar.
The company’s newest brand completely changed the volume and value proposition of Disney+. In the UK, for example, the streamer now offers 3000 more hours of content compared to January, according to Ampere Analysis.
During its webinar entitled "The evolution of the OTT market in Latin America", Ampere Analysis analyzed the present of the OTT segment in Latin America and how its growth led to a sustained decline in pay television.
Nordic SVoD households have more SVoD subscriptions than their European peers, with Sweden and Denmark having an average of 2.6 SVoD services per SVoD household and Norway having 2.4, according to Ampere’s Q3 2020 consumer survey.
China is the world’s second largest national spender on video content, reaching a record total spend of $14.6 billion in 2019. However, this is now largely driven by local SVOD services rather than traditional broadcasters, according to Ampere Analysis.