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Advertisers can now contextually target audiences at the video level on the company’s global free-streaming channels around the world.

The companies will operate as one unified studio and rights business, with Mark Bishop and Matthew Hornburg set to lead the newly combined business.

Virgin Media O2 is partnering with A+E Networks EMEA, All3Media International, Banijay Rights, Blue Ant Media, Extreme International, Fremantle, Little Dot Studios, and Tastemade to launch a selection of new FAST channels.

Announced today at Banff World Media Festival, the slate featuring "Holmes on Homes: Building a Legacy," "Mysteries from Above" and "Haunted Hospitals," among others, is overseen by Sam Linton, VP, Production and Development, Global Media. 

Blue Ant Media announced the launch of its free, ad-supported streaming TV (FAST) channels Homeful and Love Pets on Vizio WatchFree+ for millions of users in the United States.