The first series currently holds a score of 80% on Rotten Tomatoes and secured impressive ratings on 5 where it outperformed the slot average by 46%*, after its launch on Paramount+.
The series is Love Monday’s first move into Advertiser Funded Programming (AFP), with insurer Pet Plan partnering to bring the show to life. The series is being distributed by All3Media International.
This adaption is also the first time one of All3Media International’s scripted formats will be produced in Sub Saharan Africa. Originally produced in the UK by Two Brothers Pictures for ITV, 15 versions of "Liar" have been commissioned internationally.
Acquisitions of the series include a digital rights deal with BritBox for the US and English-speaking Canada, and Stan in Australia. BBC Studios has picked up "Protection" in a pan-territory deal covering Asia, India and the Indian subcontinent.