The international event delivered an average of 2.48 million total viewers and generated 113 million video views across digital platforms. The figures mark the highest ever for an entertainment event on the network.
BB Media analyzed streaming services’ “coming soon” strategy, commonly used to generate buzz, direct user attention, and also drive both new subscriptions and re-engagement of older users.
Consumer research carried out by Ampere Analysis over the last six years has revealed that engagement with public service media linear or their Video on Demand services has fallen by 15% in Europe's largest markets.
For the first time since 2021, the initial half of 2023 saw an uptick in the global Daily Average Playtime per user and service, NPAW revealed in its latest “Video Streaming Industry” report.
The total number of VOD plays continued growing globally in 2022, yet the time that users spend daily on each service took another hit as the streaming market became increasingly saturated, according to NPAW’s latest report.