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USA: Ad-Supported streaming faces challenges with Gen Z engagement 7 JUL 2025

Trends

USA: Ad-Supported streaming faces challenges with Gen Z engagement

According to eMarketer, nearly 40% of US Gen Z adults avoid ad-supported streaming entirely, posing a significant hurdle for AVOD and FAST platforms amid broader audience growth.
Brands urged to close representation gap with LGBTQ+ audiences 1 JUL 2025

Markets

Brands urged to close representation gap with LGBTQ+ audiences

With 63% of LGBTQ+ viewers feeling misrepresented and 50% spending over three hours daily on social media, inclusive content and authentic creator partnerships are proving key to engagement and brand growth.
Sunny Side of the Doc 2025 closed a record-breaking edition and expanded global reach 27 JUN 2025

Trade Shows

Sunny Side of the Doc 2025 closed a record-breaking edition and expanded global reach

With 2,100 participants from 60 countries, 1,000+ companies, and first-time buyers from Brazil and India, the 2025 edition saw a surge in international engagement, including new alliances through "Global Doc" and the debut of thematic summits.
SkyShowtime ramps up 2025 slate with originals, global hits, and franchise power 18 JUN 2025

Streaming

SkyShowtime ramps up 2025 slate with originals, global hits, and franchise power

SkyShowtime doubles down on high-impact content with a 2025 lineup featuring over a dozen premieres, including “Dexter: Resurrection,” “Suits LA,” and new originals from across Europe, aiming to strengthen engagement and retention across more than 20 markets.
Monte-Carlo TV Festival 2025 ends global audience engagement 18 JUN 2025

Awards

Monte-Carlo TV Festival 2025 ends global audience engagement

Eighteen programs from twelve countries competed, with over 30 public events and 11 screenings held; Robin Wright received the Crystal Nymph, while the inaugural honorary Digital Award previewed the Festival’s expanded focus for 2026.