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Global advertising revenues to grow just under $1 trillion in 2024 17 JUN 2024

Forecasts

Global advertising revenues to grow just under $1 trillion in 2024

GroupM’s 2024 Global Midyear Advertising Forecast expects the U.S. and China to make up 57.1% of global ad revenue, adding $44.5 billion to their totals in 2024 (excluding U.S. political spending).
Global SVOD revenues to grow by nearly $117bn over the next 8 years 3 JUN 2024

Trends

Global SVOD revenues to grow by nearly $117bn over the next 8 years

A study from MIDiA Research revealed that the industry’s cumulative revenue growth will go from $109.6 billion in 2024 to $226.2 billion in 2031.
MENA region: streaming video revenues to surpass $1.2 billion in 2024 31 MAY 2024

Forecasts

MENA region: streaming video revenues to surpass $1.2 billion in 2024

The Over-The-Top video streaming market in the Middle East and North Africa (MENA) region experienced robust growth in 2023, with Omdia data reporting a 13% increase across the region and revenues exceeding $1 billion.
iQIYI total revenues decreased 5% year over year to $1.1 billion 17 MAY 2024

Production

iQIYI total revenues decreased 5% year over year to $1.1 billion

The company announced its unaudited financial results for the first quarter of 2024, where it also reported a 10% increase in its operating income.
Warner reduced net loss by 10%, but revenues decreased 9 MAY 2024

Production

Warner reduced net loss by 10%, but revenues decreased

The company announced its Q1 financial results, reporting a profit of $86 million for its direct-to-consumer segment, marking a 72% increase year over year.