His main responsibilities will be to educate and promote the growing opportunities of AVOD, connected TV applications and Fast channels all over the continent.
Amazon announced that its free streaming service Freevee is now available in Germany. This is the second international launch for the AVOD platform, following the UK last year.
According to recent data from Analysis released by Media Partners Asia, the region's sector grew revenues by 25% Y/Y to US$12.0 billion in 2022. SVOD revenue is projected to reach US$19.1 billion by 2027.
The market for pay TV and paid video content continues to grow in Germany, Austria and Switzerland, according to the report “Pay TV and Paid VOD in Germany 2021/2022” published by Vaunet, German Media Association.
Apple TV+ and Paramount+ are the most popular services for US SVOD switchers – defined as those who move from one subscription service and commit to another contract within 60 days, according to Ampere Analysis.