BB Media conducted a comprehensive analysis of the leading streaming services in the United States and provided insights into emerging trends regarding advertising techniques, dominant brands, ad volume, and average ad duration.
Only days ahead of Mipcom, Beta picked up the international rights to the Greece drama-series “The Beach,” which is not only dominating prime-time slots, but also streaming figures and daily conversations.
The major global streaming platforms (Netflix, Prime Video, Disney+, Apple TV+, Paramount+ and Max/HBO Max) will invest US$42 billion in original and acquired film and TV content this year, the latest Ampere Analysis forecast suggest.
On Facebook, GMA Network’s News and Entertainment pages reached 18,208,285,557 video views, while On Tiktok, the Kapuso Network’s News and Entertainment accounts recorded 5,824,856,382 views.
FAST is a global phenomenon that is challenging the dominance of SVOD, PVOD, and other video consumption models. The Latin American region is no exception to this upward trend, as data from the Amagi revealed.