Ampere’s research revealed as interest and engagement rise, shorter rights cycles, independent sales, and investments in production could unlock higher revenues in the next media cycle.
Leveraging AI and human editorial expertise, Watch Prompts complements Gracenote Video Descriptors to deliver facts, talent call-outs and content comparisons.
Reaching 103.3 million subscribers, advertising revenue in the DTC segment saw a significant increase of 99%, driven by higher domestic Max engagement and growth in ad-lite subscribers, and increasing ARPU by 4% to $8.00.
A study commissioned by IBM showed international sports fans are optimistic about the impact of technologies like AI on their digital sports experiences.