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Beginning in January 2026, YouTube will have the largest digital library of Sesame Street content, with hundreds of full episodes coming to the platform.

Despite aggressive platform consolidations, subscriber churn remains high—data shows that aligning theatrical IP with targeted genre clusters and audience demos drives stronger retention than content volume alone.

The whole season will feature a new 10-episode set to debut September 5 on Hulu and pocket.watch’s SVOD Ryan and Friends Plus, followed by Roku Channel, and MLB’s owned-and-operated platforms.

In just three months, the platform entered the Top 5 U.S. Entertainment Apps on Google Play, achieved 500% growth in monthly user spend, and plans 280 original productions by 2026 across 177 global markets.

The new product connects Large Language Models to Gracenote’s verified entertainment data in real time, enabling CTV platforms to deliver accurate, personalized content recommendations while reducing hallucinations and improving monetization.