Pact’s annual TV Exports Report revealed that the US continues to be the largest destination for UK TV exports, accounting for almost one third of exports.
Nielsen’s October 2024 report of The Gauge™ revealed sports and scripted dramas lifted broadcast to its third consecutive month of growth and largest share of TV since January.
Ampere Analysis reported an 11% increase in brand spending on sponsorship over the past three seasons, with the football sponsorship market now worth a total of $745 million across various leagues.