rti - Latest news Search results for rti

GMA WAS named "Media Network of the Year" by the PANA 28 SEP 2023

Operators

GMA WAS named "Media Network of the Year" by the PANA

The Philippine Association of National Advertisers has recognized the Kapuso Network for its strategic marketing and advocacy campaigns.
ProSiebenSat.1 and MediaForEurope are now having “meaningful co-operation” 25 SEP 2023

Deals

ProSiebenSat.1 and MediaForEurope are now having “meaningful co-operation”

German broadcaster ProSiebenSat.1 has begun collaborating more closely with fellow European broadcaster MediaForEurope, its largest shareholder, in areas including advertising, technology, and content.
Prime Video to introduce ads in select countries in 2024 22 SEP 2023

Streaming

Prime Video to introduce ads in select countries in 2024

Amazon announced that Prime Video shows and movies will include limited advertisements in the United States, UK, Germany, and Canada starting in early 2024, followed by France, Italy, Spain, Mexico, and Australia later in the year.
Is it a myth or a reality that consumers still hate ads? 22 SEP 2023

TV

Is it a myth or a reality that consumers still hate ads?

Over the past two years, the Hub Entertainment Research’s “TV Advertising: Fact vs. Fiction” study has provided strong evidence that it is finally time to bury the thought that consumers still hate ads.
MIA Market 2023: Over 500 projects received from 80 countries 21 SEP 2023

Trade Shows

MIA Market 2023: Over 500 projects received from 80 countries

The number of countries participating in the selection process increased by 30% compared to 2022.