antenna - Latest news Search results for antenna

Why consumers are increasingly opting for less expensive, ad-supported offers? 25 FEB 2022

Data

Why consumers are increasingly opting for less expensive, ad-supported offers?

With more choice than ever in the premium SVOD category, consumers increasingly opted for less expensive, ad-supported subscriptions in 2021 than in prior years, according to Antenna data.
Why multicultural audiences are embracing free-TV? 18 FEB 2022

Data

Why multicultural audiences are embracing free-TV?

As cord-cutters look for ways to stay connected to live and local programming, multicultural audiences are embracing over-the-air (OTA) antennas, according to Horowitz Research’s “State of OTA 2021” study.
2021, a record growth year for the premium SVOD category 17 FEB 2022

Data

2021, a record growth year for the premium SVOD category

During last year, services actively used major tentpole programming and price promotions as two of the primary levers to drive acquisition, Antenna noted in its latest study, entitled “Year in Streaming Report”.
Red Arrow Studios secures various sales for "Married At First Sight" 16 NOV 2021

Distribution

Red Arrow Studios secures various sales for "Married At First Sight"

The title, created and produced by Snowman Productions has been acquired by M6, Antenna TV in Greece, Planet TV in Slovenia, and RTL, among various other broadcasters.
Antenna Group appoints Bert Habets as its new CEO 2 NOV 2021

Deals

Antenna Group appoints Bert Habets as its new CEO

Netherlands-headquartered media company Antenna Group has appointed veteran European TV executive Bert Habets, a former CEO of Germany’s RTL Group, as its CEO.