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Canal+ and Netflix extended their partnership for Francophone Africa 6 JUN 2025

Deals

Canal+ and Netflix extended their partnership for Francophone Africa

Canal+ will become the first operator to bundle Netflix in 24 Sub-Saharan African countries starting July, expanding access to hit global series and African originals for millions of subscribers through a joint offer; the deal builds on a successful partnership in France and Poland and marks Netflix’s first such agreement in the region.
Programmatic CTV Ad Spend to hit $27B in 2025 amid calls for greater transparency 5 JUN 2025

Trends

Programmatic CTV Ad Spend to hit $27B in 2025 amid calls for greater transparency

As investment in programmatic CTV climbs toward $46.9 billion by 2028, Gracenote reveals only 14.3% of sports ad inventory includes league data and just 17.9% includes team information, highlighting critical issues in content visibility and targeting accuracy.
Young viewers drive volatility in the streaming market 2 JUN 2025

Trends

Young viewers drive volatility in the streaming market

Among 18–34-year-olds, 58% frequently cancel subscriptions based on content availability, while only 36% cite price as the main factor. This group averages 4.2 subscriptions, outpaces older users in paid rentals and purchases, and now spends 50 minutes more daily on social media than on TV or streaming.
CJ ENM’s "It’s Okay to Not Be Okay" to have a Filipino Remake 29 MAY 2025

Distribution

CJ ENM’s "It’s Okay to Not Be Okay" to have a Filipino Remake

Adapted into a Filipino version by ABS-CBN Studios, the local remake is set to premiere soon, bringing with it the same emotional depth and compelling storytelling that made the original a worldwide hit.
Amazon Channels emerges as strategic growth lever for niche streamers 29 MAY 2025

Markets

Amazon Channels emerges as strategic growth lever for niche streamers

By Q2 2024, 91% of niche SVOD subscriptions came through aggregators, with Amazon Channels accounting for 58%. Channels users are more engaged, with 65% calling TV essential and two-thirds favoring exclusive, first-season content.