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The executive will be responsible for selling Cineflix Rights’ growing slate of scripted and factual content to buyers across the US, English-speaking Canada, and pan-regional SVOD platforms.

A study from MIDiA Research revealed that the industry’s cumulative revenue growth will go from $109.6 billion in 2024 to $226.2 billion in 2031.

A study by Hub TV revealed that 18% of total users subscribe to only ad-supported services, showing an increase from 2023 of over 100%.

A forecast by GlobalData expects a 6.7% CAGR from $1.5 billion in 2023 to $2.1 billion in 2028 for the industry.

Viasat True Crime will focus exclusively on true crime programming, including marquee documentaries about real-life cases, true crime drama series, and crime-fighting reality shows. Viasat World has also secured the SVOD and FAST rights for a large part of its launch content.