Parks Associates and Adeia’s latest white paper describes how vMVPD services are augmenting – and in some cases replacing – traditional pay TV services as the primary source of innovative advertising-based business models.
The preschool series, developed in partnership with broadcaster VRT-Ketnet, is adapted from Luce and the Rock*, the multi-awarded short film by Belgian artist Britt Raes.
Belgian distributor Be-Entertainment hired Martijn Plaizier, who joins as an International Sales Manager on non-scripted formats as well as scripted sales, with a focus on the Eastern European territories.
Enensys Technologies announced that Atresmedia has selected its AdsReach ad-insertion solution for its international channels Antena 3 Internacional and Atreseries Internacional, distributed over IP in North America.
With OTT consumption on the rise, FAST services are presenting huge opportunities for advertisers, Samba TV assured in its latest “State of Viewership” report for the first half of the year.