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Along with the new options, the network is creating solutions for the outbreak, such as "super pods," long-form commercials for brand films that can premiere along with original series and prime-time films, as well as a reunion of brands across all its platforms. AMC is the latest TV network positioning itself to help marketers navigate the crisis.

Some of the COVID-19 cash-preserving methods that will be implemented include the suspension of the company's $42 million quarterly dividend, a $20 million tax refund request, and a 20% furlough off of 60% of the Plano, Texas headquarters' employees' salaries. The company's CEO and board of directors will also forgo their salaries throughout the crisis.

Directed by Lee JQ, this new series is about a group of high school students who are faced with an extreme crisis situation when they become trapped in their school, while a zombie virus spreads like a wildfire.

The company will collect the funds to provide support for actors, filmmakers, and other members of the film industry who have been impacted by the crisis. It also announced its Employee Matching Gifts program launch in the U.S and the U.K. and its plan to deploy channels and social media accounts to thank first responders and encourage consumers to keep social-distancing.

The time consumers spend on devices has spiked by 50% on phones, 42% on TV, and 35% on a laptop. Content and ad interests have also shifted, with 22% of consumers saying they want brands to share information about how they are supporting their staff and customers during the crisis.