An Omdia study reveals the technology has reached 540 million at the end of 2021 and will account for almost 60% of global mobile service revenues in 2026, coming from 40% of subscriptions by volume.
The average virtual pay TV consumer utilized 13.5 video services per month compared to the average video household at 7.4 services during 2021, according to new research from Omdia.
According to Omdia, successful launches in Indonesia, Singapore, Malaysia, and Thailand over the past twelve months will see Disney accumulate close to five million subscribers this year.
The average number of US video services (SVOD and AVOD) taken per VoD user has also fallen for the first time, from 7.23 in November 2020 to 7.06 in April 2021, according Omdia report.
During the session "The future of streaming: what is next?", María Rua Aguete, Senior Research Director of media research company Omdia, analyzed key data and insights about the segment.