Parks Associates has released its updated list of the top 10 US subscription over-the-top (OTT) video services based on estimated numbers of subscribers through September 2022 from the firm’s OTT Video Market Tracker.
According to recent Antenna data, a significant expansion in Churn occurred in Q3, with more than 32 million cancellations across the 10 Services we track in the Premium SVOD category.
Through the initiative, the company has committed to promoting conversations between creatives and sustainable experts, and to continue using its Climate Content Tracker to review content data regularly and identify ways to promote sustainability to business and inspire audiences.
The new program will help members of the creative industry keep track of title revenue contribution, subscriber revenue, and production revenue potential, among other measurements.