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An initial selection of 14 channels have been rolled out to Virgin Media’s V6, TV 360, and Stream set-top boxes, allowing customers to instantly access an extended range of attractive content monetized through advertising.

Following the last meeting between the two parties, the Writers Guild of America (WGA) announced that the new offer from The Alliance of Motion Picture and Television Producers (AMPTP) failed to address all their concerns.

Some of the world's biggest advertisers are experimenting with using generative AI software like ChatGPT and DALL-E to cut costs and increase productivity, executives told Reuters.

Connected TV (CTV) ad spend is increasing as viewers and advertisers migrate away from linear broadcast television, and should reach US$25.9 billion globally by 2023, according to WARC Media Global’s latest report.

The still-untitled project has been co-written by Spain’s Alicia Luna and Peru’s Santiago Roncagliolio, Patricia Romero and Lima Film Fest artistic director Josué Mendez.