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How can advertisers attract consumer attention in CTV environments? 23 MAR 2023

Data

How can advertisers attract consumer attention in CTV environments?

Consumers recognize the role of advertising in reducing the cost of their access to AVOD channels and generally welcome ads in CTV environments, Yahoo and Publicis Media revealed in their latest report.
Series Mania is ready to welcome almost 4000 participants in its Forum 20 MAR 2023

Trade Shows

Series Mania is ready to welcome almost 4000 participants in its Forum

On March 21, the Series Mania Forum will officially begin, running until March 23. The international audiovisual event started last Friday in Lille, France, with its Festival, and will run until March 24.
Going European's first edition unveils the authors will participate in the training program 20 MAR 2023

Launches

Going European's first edition unveils the authors will participate in the training program

The participants will meet for three intensive one-week training sessions, which will take place during the three partner events.
Swedish prodco Swixer promotes Helen Spokojny to Head of Production 16 MAR 2023

Production

Swedish prodco Swixer promotes Helen Spokojny to Head of Production

The producer will oversee Swixer’s production output for its growing roster of global clients and bring her knowledge of commercial, corporate and advertising media production to the role.
The Story Collective invests in Artis Pictures and Maia Pictures 15 MAR 2023

Deals

The Story Collective invests in Artis Pictures and Maia Pictures

Global content studio The Story Collective has made its first investments into scripted production companies as production ramps up on its first scripted commission, epic twelve-part series “A Thousand Blows” (w/t).