The title is produced by ZANDLAND for Channel 4, UK. In the documentary, journalist Isobel Yeung delves into the hidden world of Mattel, the global toy giant valued at over 6 billion pounds.
Full 2023 revenues topped £1 billion for the third consecutive year, representing a resilient performance in a year of significant advertising downturn. Digital revenues increased 10% to £280 million, accounting for 27% of total revenues.
In this newly created role, Rak will assume leadership of Channel 4 Sales, the commercial arm of Channel 4, with responsibility for driving the organisation’s advertising revenue.
SBS Australia and Channel 4 UK has picked up Curve Media’s new title. The distributor has also acquired the rights to "Greatest Escapes of World War 2."
Following its successful launch on HBO in the U.S. and Channel 4 in the UK, the documentary has been sold in Australia, Norway, Germany, New Zealand, Sweden, Denmark, Iberia, Poland, Italy, French speaking Europe and Africa, and Israel.